WorkWords Content - Unboring B2B with Amanda Vanelderen

I engaged Amanda to support my team to write the Bethany Group 2020 annual report. Our not-for-profit provides community support services such as housing and family violence support, and kindergarten services.This report was the first time the organisation was going to present a digital annual report to community.At the time I worked with Amanda, I was in a role as a marketing and communications manager.As a time-poor MarComms manager, I relied on Amanda to sift through raw content from the program teams for 37 services, and recommend the strongest stories and information that demonstrated our the impact of our services.Amanda was very helpful in pulling together a strong draft that highlighted key statistics, results and case studies. She had to interview some of our service users about their experiences of using our services. Amanda was very sensitive and respectful to them.Amanda consolidated lots of information into simple and clear themes and headings. Her writing style is concise and easy to understand, which is perfect for an annual report.Due to some internal resourcing complexities (and nothing to do with Amanda's work), we had to bring the final stage of the project in house, for which she was very understanding.I would absolutely recommend Amanda to businesses, and particularly not-for-profits, for support in writing their annual reports.

No one I'd rather talk content with...Amanda and I have been on a journey creating a tone of voice, style and strategic messaging for the Miss Monroes brand. We've talked, laughed and written our way through some amazing work that I can't wait to show the world! Highly recommended.missmonroes.com.au

Amanda worked with us and took our sustainability report content from tangled knot to smooth sailing. She helped us unfold the message we wanted to articulate and ensure we maintained a consistent voice throughout. She was flexible with changing and challenging timeframes, across reporting compliance, and a huge help on content structure and writing. Thanks for getting us over the line Amanda!

Amanda and her team were a dream to work with. Right from the start they were very organised and clearly communicated what needed to be done, how it was to be done and the timing of everything. This was a God-send as we were under extreme pressure to build our website very quickly.The WorkWords team coordinated interviews with our internal SMEs and then wrote great website copy that truly spoke to the needs of our clients and prospects. WorkWords also took care of all the extra SEO bits relating to the website content, a great relief for me as this is not my area of expertise. I really enjoyed working with Amanda - every time I reached out to her because I was stressed and starting to panick, she responded with humour and assured me that all was on track - then made sure that it actually was. Thank you Amanda we made it through the danger zone" (our inside joke!)."

Thanks Amanda for your brilliant work on the Blackmores 2022 annual report. We love your common sense approach, and you are the Version Control Queen! By moving fast, being so responsive, and with such a good knowledge of our brand voice, you were exactly the content support we needed. Thanks for helping us meet our deadlines with a sense of humour and an expert copy-editing eye.