Brisbane Digital Marketing Agency | Sustainable Marketing Services

Sustainable Marketing Services has helped our business build our brand reputation and boost our online presence. Many years ago they created a marketing plan that focused and aligned to our core business, services and aligned with our company ethos. This advice enabled us to specifically focus resources and achieve more sustainable growth.Our business has a long heritage being established over 65 years ago. Sustainable Marketing Services recommended we brand position based on our heritage and innovation. This positioning has really helped differentiate us and enables us to continue our focus and trust in our brand; both internally and externally.They created a digital marketing strategy for our current website and managed the build for us. Today, we have a 15% visibility online for our category which engages with our marketplace and clients. They are currently working with us on the digital strategy and building a new website and consistency bring innovative ideas to the table which will make positive differences. Part of their role was also setting up and developing content strategy in our social media presence.From our perspective, its wonderful to have someone that has the expertise and capabilities to link digital marketing and traditional marketing together to align with our business values and customer focus. Sustainable Marketing, has demonstrated good experience in both areas, and have been able to advise the best balance our investing resources across both digital and traditional marketing; they have executed this well and delivered results.As a team, we are confident and appreciative of their expertise; they make this area easy to understand and implement, and have been great to work with in all aspects.

Sustainable Marketing Services is helping us build our brand reputation, our visibility online and achieve sustainable growth for our future.They have developed an integrated marketing plan that includes both digital marketing and traditional marketing. It was difficult to find a marketing agency that had skills in both areas. They helped us with a brand positioning and new key messages. In addition, they are working on a new website, webcopy for the new website and helping us build our social media presence.One of the things that we like about Sustainable Marketing Services is that they have high level of expertise in digital marketing as well as traditional marketing such as our capability document which is also still very relevant to our business.They have taken the time to understand our business and they have demonstrated a strong understanding of our construction industry. As we have been very busy, they have been able to write the copy for our website without very little input from us and the result has been result.As a business owner, we know our trade but we don’t have expertise in marketing. In the past we have invested in marketing such as a new website and we didn’t know it wasn’t built to suit our objectives until too late. The nice thing about the team at Sustainable Marketing is they have the expertise, have created a customised marketing plan for our business, they use quantifiable metrics that make our marketing more robust.Their team has a high level of expertise across marketing, public relations, digital marketing, marketing communications and social media so they make it easy for us, so we can focus on what we do best!Neil DixonDirectorStorm Electrical

I had a good relationship with this company and they regularly helped with publicity items I sent them. The articles provided were professional and arrived quickly with positive content.

Robert Briggs, CTEKCTEK Sweden ABAustralia & New Zealand PR & Marketing.Over the past 6 years CTEK would like to thank you for your outstanding work in the Public Relation & Marketing within the Australian and New Zealand.Since you started working for CTEK the contribution that Sustainable Marketing Services have made in raising awareness of the CTEK brand and our products, particularly in the areas of DC-DC on-board charging and the professional workshop has been outstanding, this has led to CTEK becoming the number one Battery Charger brand in both Australia and New Zealand.Your marketing and PR work has been a major factor in increasing our sales in both countries year on year.I would like to take this opportunity to thank you for your services over the past six years and wish you all the best for the future.Yours sincerelyRobert BriggsDirector of Sales & Marketing Asia Pacific.

Shout out to Maria from sustainable marketing, I’ve tried several different approach’s to gain more work and more customers only to be let down. Maria explained in detail where to focus our marketing strategy. Maria also connected my business to the right people who were also very responsive and took immediate action to boost my customer base and make my business visible, I would highly recommend Maria to anyone looking to shift their business to the next level.

I engaged Maria for marketing consultancy and was very happy with the session, walking away with clear direction and areas for improvement. Thank you Maria.

Great service. Good attention to detail and knowledge of services required. Highly recommended.

Sustainable Marketing Services started work with the Model Aeronautical Association of Australia (MAAA) in 2014 and worked as our marketing team for over 7 years. They helped us build our brand reputation, our visibility online with our members and assisted us achieve an average new membership growth of 9.2% each year. Our online search visibility within Aeromodelling grew to 17% (source: Moz). In addition, they helped us retain members and improve member perceptions with new marketing communications such as the launch of a quarterly Wingspan Magazine which helped us increase our net promote score from a negative -11.77 in 2014 to a positive 40 in 2020. This approach was adopted and driven due to a new aeromodelling association competitor within Australia. Wingspan has been very popular with our members and is seen as adding considerable value to members by sharing their club and member stories. During the time they worked for MAAA, they regularly achieved some PR/media coverage of our hobby/sport on National TV, radio, national press and local coverage. They built our Facebook presence from 1,450 In October 2016 to over 13,000 today and it has one of the strongest engagement rates in the world for our industry. In addition, they created and implemented a digital strategy and built a range of websites for us during that time from our industry website to specific national modelling events. The team at Sustainable Marketing Services have a high level of expertise and marketing, PR, digital marketing and social media. They are a delight to work with and always go above and to help us. Importantly, the team at Sustainable Marketing helped MAAA to drive the marketing existence we needed for our sport with the demonstrated results mentioned above.

Sustainable Marketing Services helped the Little Ship Club achieve a 10% growth in membership in 2020/2021 during COVID and helped us achieve a surplus over $160,000 (before depreciation) in 2020/2021. (We had significant deficits over $162,000 in 2019 and $129,000 in 2018.)Maria Anderson, their managing director, has a high level of experience in business strategy, marketing strategy and implementing marketing. She restructured our Club and outsourced the bistro and stopped it from losing money. She is also our treasurer and works with our bar staff to manage the Club. Our staff are more engaged with her leadership and management.One of the key reasons for Sustainable Marketing Service’s success is introducing marketing communications to keep members informed and engaged during COVID. They adopted a transparent communication style. The critical tactics used were newsletters and social media. We have received enormous unsolicited positive feedback from members about their appreciation of our communications.Maria and her team have many years of experience using marketing to assist membership-based organisations change attitudes, increase engagement, grow membership, and make improvements to the bottom line.She has organised special event days to attract members and the public to our Club, such as the seafood spectacular and special music days. These events help us generate an additional source of income above our member subscriptions.During lockdown in 2020, our members were not allowed to visit our Club on North Stradbroke for a significant time to protect our indigenous population from COVID. During this time, she used Facebook and newsletters to keep our members engaged and connected with our Club, and we had a strong retention rate in 2020/2021 and now in 2021/2022.She maximised attendance of members and the public at our events through Facebook, newsletters, local area marketing and radio advertising on BayFM and 4KQ.One of Maria’s strengths is her ability to prioritise the marketing activities that deliver the best results first, or address the biggest marketing problem first, before moving down the list of marketing priorities.Now that we have a more profitable income coming (and have built up some cash in the bank), she is focused on increasing our tourism visitors and events business for weddings and events.Mark Neilson, Commodore, Little Ship Club